Graphics and Motion Graphics
Motion Graphics and Graphics, in general, are beyond import for any number of videos today. They can help convey a message or enhance a message that you are trying to highlight. I work with programs that help complete these goals: Adobe After Effects, Illustrator, Photoshop and Maxon Cinema 4D. When combining these programs you have the ability to work both in 2D and 3D, which can give in-depth looks to numerous different aspects of videos or Digital Marketing.
Motion Graphics
Motion Graphics have been made popular by news programs and documentaries. Where they can be an excellent way of communicating information that keeps the viewer engaged and informed. It could include making a mogrt package, where the graphics are pre made and can have data changed on a moments notice. This give the ability for very quick output of videos, since it is created in After Effects, but the data can be altered in Premiere.
Motion Graphics can be the completion or continuation of the vision with the logos above. Logos have to be applied to something to continue the branding to help spread your message.
2D graphics are typically lower 3rds or a photo used as support in the top right-hand corner. It can also include photoshop to make comical photos to illustrate your joke. 3D graphics are very popular for introductions to shows as well as a more in-depth look that takes up the entire screen, whether for statistics or facts.
Logo Design
Logos can be for branding on a large or small scale. Business, sports teams, and political campaigns can all benefit from logos in a limitless way.
This is a series of logos I did for an NBA franchise pitch for the city of Las Vegas. The team is called the Las Vegas Pharaohs. Research on both the city and the branding was extensive. Logo work is a full process, that involves research and design, trial and error to see what works best.